June 30, 2024

The victory of Wigan Warriors in the World Club Challenge against Penrith Panthers garnered noteworthy viewership numbers during the weekend.

On Saturday evening, starting at 8 pm, Wigan secured a 16-12 victory over their Australian adversaries, marking Penrith’s continued quest for their first win in the competition.

The excitement surrounding the match was palpable, both within and outside the DW Stadium, drawing a crowd of 25,000 attendees while hundreds of thousands tuned in to watch it on television.

Coverage of the event was provided by both the BBC and Sky Sports, with BBC 2 averaging 350,000 viewers and a 2.5% audience share, as reported by Rugbyleagueontv.

The peak viewership reached 539,000 on the BBC, while Sky Sports Main Event recorded a peak of 80,000 viewers and an average of 51,000 viewers with a 0.4% audience share.

Comparatively, the 2023 World Club Challenge had an average viewership of 202,000 on Channel 4, albeit that fixture was aired on a Saturday morning.

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